Lead Calculator – Services-on-Tap

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Services-On-Tap™: Lead Calculator

Lead Calculator

  The Services-On-Tap lead calculator can be used to estimate the expected profit generated by purchasing mortgage leads.   Enter assumptions in the boxes, click submit and view the results.

  While close rates of mortgage leads can vary it's important to consider the following elements when estimating the close   rate

    * Exclusive leads enjoy a higher close rate than non-exclusive mortgage leads.

    * Live warm transfers where the customer is transferred directly to the broker have a higher close rate than other lead        types.

		* Denotes a required field.
Lead Price *		Enter Lead Price Here (in $)
% closed within 30 days *		Enter Expected Close Rate Here (in %)
Additional % closed within 12 months *		Enter Expected Long Term Additional Close Rate (in %)
Average Revenue Per Loan *		Enter Average Revenue Per Loan (in $)
Close Rate		Total Calculated Close Rate (in %)
Cost Per Close		Total Cost Per Closed Lead (in $)
Profit Per Lead		Profit Per Closed Lead (in $)

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